I must work harder?

Every time there is an economic downturn, I will hear bosses everywhere say "Times are hard, you must work harder". That's bullshit.

1. No matter how hard you work, it the company is not making any money or losses, you are screwed anyway.

2. Please read George Orwell's Animal Farm. I take the analogy of Boxer the horse. Everytime something goes wrong in the farm, he will say "I must work harder" and hoping that things get better. When he was injured and cannot work, the boss send him to the slaughterhouse.

So there...